A phishing baseline is to get a snapshot of the current phishing risk of your organisation. These are done as a 'silent simulation' as a 404 error as your landing page.
When sending a phishing baseline it is a small sample size to 10% of users. This is done by a opening baseline at the start of the year for your current risk and a closing baseline at the end of the year.
Phishing baseline we send is the TEMP 019 - Spam Manager email template. Below I will show how to send a phishing baseline and a screenshot of the email template
How to send a phishing baseline
Firstly, to manage phishing campaign are located under Manage > Phishing > Campaigns
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Create a new campaign
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On the screenshot below it will show what email template and URL to use when creating a phishing baseline. TEMP 019 we use the domain 'spam-manager.co.uk' from the dropdown box.
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You should always send a test email to yourself before you schedule any simulation. For groups make sure you send it small sample size of your organisation (10%)
Phishing Baseline email template
Here is a screenshot of the Spam Manager email template
Landing page 404 not found error (Silent Simulation)